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CompareItApplication

Posted: April 28, 2015

Threat Metric

Threat Level: 2/10
Infected PCs: 333
First Seen: April 15, 2015
Last Seen: July 25, 2022
OS(es) Affected: Windows

CompareItApplication is an advertising extension that delivers new advertisements through your browser as a supposed advantage for price comparisons. Most adware products, including compareItApplication, may offer significant security drawbacks in exchange for their limited positives, and malware experts rarely recommend any response besides deleting them posthaste. Failing to remove CompareItApplication isn't equivalent to ignoring a malware infection or other, high-level threat. However, its advertisements may expose you to online tactics that collect your information or hazardous content seeking to install other, equally intrusive software on your PC.

An Apt Adware Comparison

CompareItApplication is new adware product potentially cloned from older variants also seen primarily in the Chrome browser. Like Ads by Info, Ads by LyricsSay or TremendousCoupon, compareItApplication forcibly inserts its advertisements through HTML injection. This technique allows compareItApplication to place new advertisements into any Web page your browser loads, potentially slowing loading times or causing other, general interface issues. Malware experts did note that all known compareItApplication versions utilize an advertisement labeling format that allows Web surfers to detect their advertisements visually, and distinguish them from any default, unrelated advertising content.

However, the above identification courtesy is contradicted by compareItApplication's installation format, which fails to display compareItApplication as an internal browser add-on. This installation method prevents you from using Chrome's extensions interface for removing compareItApplication efficiently. Along similar lines, compareItApplication installers may use non-traditional methods of distributing this adware, which may prevent you from refusing a compareItApplication installation or stop you from recognizing CompareItApplication during the installation of another program. Known as 'bundling,' this software installation technique is one malware experts see especially often on particular freeware websites, especially ones associated with other adware.

Removing the Adware You can't See

While you may find theoretical benefits in almost any PUP, or Potentially Unwanted Program, adware like compareItApplication is more likely to provide security issues than genuine shopping advantages. You ordinarily should consider removing compareItApplication and any other PUP that doesn't provide obvious, tangible reasons for you to continue to use it. However, since compareItApplication avoids displaying itself like a standard, installed extension, its removal can best be handled by your dedicated anti-adware software.

In addition to the symptoms limited to compareItApplication, alone, you also may experience other issues from related PUPs. In April of 2015, malware experts observed compareItApplication being bundled with PUPs like DiscountExt and, ironically, BlockIt Ad Remover. Chrome continues to be the most likely target browser for these additional, unwanted programs, potentially due to that browser's high popularity and reputation for safety. However, other browsers, such as Safari or Firefox, also run the risk of being modified for the sake of advertising revenue, and malware experts have seen similar products on most major, Web-browsing platforms.

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